- Calculate key metrics to prove your value to the company
- Justify your budget requests in order to achieve your marketing objectives
- Tie your marketing activities to larger organizational goals
Get My Infographic
As marketers, we work tirelessly to move the needle on a laundry-list of metrics. But 73% of executives don’t believe that marketing drives demand and revenue! So we have to make sure that we can prove the ROI of our marketing efforts.
In this infographic, you’ll learn about the six metrics that executives care most about. After reading, you’ll know exactly what to put into marketing reports and presentations to keep your higher-ups satisfied.