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Social Media Marketing (2)

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2 min read

What We're Talking About..Social Media Metrics and Benchmarks

Nothing matches the feeling you get when you launch a social media campaign and the likes, comments and retweets are flying in. Wouldn't it would be...

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7 min read

Where You Should Focus Your Video Strategy?

In my last post in this series I have gave you a broad stroke view of the video marketing landscape. But I wouldn't suggest basing your strategy on...

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4 min read

Which Social Media Should You Promote Video Marketing On?

In February 2017 Mark Zuckerberg, Facebook Co-Founder & CEO proclaimed, “Video is a mega trend” and “[I] wouldn’t be surprised if you fast-forward...

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3 min read

Tweets Gone Wild: 7 Big Brand Tweet Fails

While the use and popularity of Twitter is on the decline, it's by no means gone. The channel is still widely utilized by brands and personalities...

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3 min read

Tapping Into FOMO with Experiential Marketing

How many times have you thought "Man, I wish I was there" after seeing a friend post a picture of an event online? The fear of missing out (FOMO) is...

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2 min read

What We're Talking About...#Hashtag

Hashtags have been around since 2009 when Twitter introduced the hashtag into its code, and Facebook adopted them in 2013 (The Social Ms). We've all...

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2 min read

Don't Make These 5 Netflix Mistakes

Responding to the recent backlash over their price hike, Netflix released an apology and announced a new plan to separate its services, creating...

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