6 min read
Campaign Creators: 2/21/25 8:45 AM
Driving high-quality leads and converting them into customers is the ultimate goal of any marketing or sales team. But how do you create a strategy...
7 min read
Campaign Creators: 2/6/25 7:57 AM
Every marketing manager knows the importance of lead funnels in guiding prospects through the customer journey—from awareness to conversion. A...
4 min read
Campaign Creators: 1/23/25 7:47 PM
The inbound marketing landscape is evolving at an unprecedented pace. Marketers, digital strategists, and marketing directors are continually met...
2 min read
Bob Afsari: 5/10/17 10:01 AM
Years ago I was on a webinar where they were discussing a shift in how customers are acquired. They called it the customer 2.0 trend (or 3.0...
9 min read
Tammy Duggan-Herd: 12/8/16 10:15 AM
Luke Summerfield, Program Manager and GDD guru at HubSpot, shared with Campaign Creators how to apply Growth-Driven Design tactics to your campaign...
Sean Farias: 12/1/16 8:56 AM
The 6 key elements you need to analyze to determine if the experience you are delivering your user is a good one. This hack can be applied to web...
4 min read
Tammy Duggan-Herd: 11/4/16 1:29 PM
The theme of the SDAMA Art of Marketing Conference on November 3 was Closing the Loop and Creating Opportunity. Here’s the run-down of the tips,...
