2 min read
Campaign Creators: 2/25/15 1:00 AM
Hubspot recently launched their “Make My Persona” tool designed to simplify the persona building process. As we mentioned in a previous post,...
4 min read
Campaign Creators: 2/5/15 4:10 AM
When someone first asks you what the product/service is that your company sells, you are ready to explain it to them. But is your website? No matter...
2 min read
Campaign Creators: 12/16/14 5:59 AM
While it may seem like a nuisance at first, creating personas allows you to make decisions from the perspective of your customer. It's a great way to...
2 min read
Campaign Creators: 6/20/14 3:37 AM
So you think you have a great idea or a brilliant product… but how do you know it will be successful in the marketplace? The first step is to conduct...
