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Stop Selling; Start Guiding: Targeting the Millennial
What’s the first thing that comes to mind when you hear or see the word, “salesperson”? In a recent Campaign Creators study, the most common...
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3 min read
What’s the first thing that comes to mind when you hear or see the word, “salesperson”? In a recent Campaign Creators study, the most common...
2 min read
With the turn of the year, many people tend to take on new initiatives to meet their marketing objectives. I would say one of the more popular...
4 min read
It’s almost summertime, which means it's almost time for finding the perfect "summer fling". I’m sure you have dated someone with a typical...
4 min read
You’ve heard that content marketing is the way of the future; you’ve done your research, and you’re on board. You start blogging, posting to...
4 min read
Telemarketers, pop-up ads, spam mail, tv commercials — what do all these things have in common?Here's the short answer: no one likes them. The longer...
2 min read
In an Intro to Literature course, you can expect to hear words like “NARRATIVE” and “STORY.” Of course, the stuffy professor will spend a...
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When creating a marketing campaign, backroom battles between the marketing and design departments can begin to resemble sports team rivalries....