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General

2 min read

Transforming Your Swag Marketing Strategy

Picture of Campaign Creators Campaign Creators: 6/3/17 6:48 AM

Swag items and bags are a staple at large professional events, and most attendees try to grab as much of the stuff as they can. Event sponsors who...

Marketing Business Development Lead Generation Sales Best Business Practices Content Strategy General Advertising small business Conferences
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2 min read

The CEO Files: Aligning Expectations

Picture of Bob Afsari Bob Afsari: 11/18/16 1:10 PM

I never would have thought that Isaac Newton’s 3rd law of motion: “for every action there is an equal and opposite reaction” would have parallel...

Business Development Best Business Practices General small business
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