2 min read
What We're Talking About...Conversion Optimizing your Content
Campaign Creators: 4/24/18 3:26 PM
By 2019, it is predicted that content marketing will become a $300-billion industry.
Conversion Rate Optimization (6)
2 min read
What We're Talking About...Copywriting for Optimizing Conversions
Campaign Creators: 4/19/18 9:34 AM
Every day, more than 25,000,000 pieces of content are shared.
4 min read
What is CRO Marketing?
Tammy Duggan-Herd: 4/17/18 8:48 AM
Producing online traffic via social media, SEO, and even paid search is a great start for a marketing strategy, but certainly not a guarantee that...
4 min read
Email Testing to Improve Click-through Rates
Tammy Duggan-Herd: 4/10/18 6:56 AM
Welcome to Part 3 in our series on Email Testing: Click-through rates. In Part 1 of our series, I covered the top 3 things you should be testing and...
2 min read
What We're Talking About...Making Better Use of Google Analytics
Campaign Creators: 2/27/18 12:11 PM
Ever heard of Peter Drucker? He's known as the man who invented modern business management, and for this quote:
5 min read
Email Testing To Improve Open Rates
Tammy Duggan-Herd: 2/17/18 5:14 PM
Welcome to Part 2 in our series on Email Testing. In Part 1 of our series, we covered the top 3 things you should be testing and optimizing:
3 min read
What We're Talking About. . . Lead Generating Websites
Campaign Creators: 12/6/17 5:00 AM
Don't get me wrong, traffic is a great thing (except when it's on the 805 North and you're already 10 minutes late to work), but is it what drives...