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Buyer Persona (2)

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2 min read

Hints on How to Generate Traction on Social Media

Who wants to go online shopping on Twitter?!? Yeah, I didn't think so. Sccial media isn’t intended to be an avenue where you can increase your...

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2 min read

A Review of Hubspot’s Make My Persona Feature

Hubspot recently launched their “Make My Persona” tool designed to simplify the persona building process. As we mentioned in a previous post,...

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2 min read

The Importance of Personas

While it may seem like a nuisance at first, creating personas allows you to make decisions from the perspective of your customer. It's a great way to...

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