9 min read
Kara Susvilla: 3/12/20 1:01 PM
As an eCommerce company, it’s common to only focus on driving traffic to your site, whether that’s with PPC ads, social media, or other available channels. But as far as your business bottom line, how many of those visitors end up making a purchase?
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8 min read
Campaign Creators: 3/6/20 11:58 AM
For many eCommerce businesses, retaining new customers is every bit as big of a challenge as attracting their attention in the first place. Lead...
6 min read
You’ve got a great product. You’ve optimized your landing pages. You’re getting great visibility from your SEO tactics. But your traffic numbers are...
7 min read
Alexa Hubley: 2/3/20 4:45 PM
If you find yourself wondering: “What’s a good conversion rate for my eCommerce store?” then heads up: You’re asking the wrong question.
7 min read
Alexa Hubley: 1/24/20 10:30 AM
For any eCommerce merchant today, social media marketing is one of the most important channels for business growth and a critical aspect of eCommerce...
7 min read
Campaign Creators: 12/16/19 1:28 PM
When you’ve put so much work into building your company's eCommerce website and building out a great eCommerce marketing plan, it can be extremely...
5 min read
Alexa Hubley: 12/13/19 4:35 PM
In 2017, eCommerce was responsible for around $2.3 trillion in sales. By the end of 2021, it’s expected to hit $4.5 trillion. Black Friday 2019 broke...
