3 min read
Tammy Duggan-Herd: 9/21/17 8:53 AM
Marketing automation has changed the way leads are generated and nurtured, there's no doubt about it. From email to social, one marketer is now able to do the work of 10 and connect with more potential customers than ever before.
Read More
2 min read
Shelby Heath: 9/19/17 9:00 AM
Netflix, Amazon, Spotify—what do all of these things have in common? All of these platforms represent the ways that technology is using big data to...
3 min read
Campaign Creators: 9/12/17 1:45 PM
When you hear about retargeting or remarketing, you may think about it in a B2C situation, where a banner ad for the site you've been on pops up on...
3 min read
Campaign Creators: 9/6/17 5:00 AM
For most websites, only 2% of web traffic converts on the first visit. So what happens to that other 98%?
1 min read
Campaign Creators: 9/5/17 12:45 PM
Have you been worrying about what to do with those pesky, elusive gaps in your company's marketing? You're not alone by any means; according to the...
3 min read
Tammy Duggan-Herd: 9/2/17 8:03 AM
For those who prefer to watch... When it comes to the marketing-sales funnel, generating new leads and closing them are two obvious main priorities...
4 min read
Tammy Duggan-Herd: 8/31/17 9:19 AM
Anyone who has manually managed an email campaign, knows that staying on top of all of the related tasks like updating contact information and...
