Campaign Creators Digital Marketing Blog

Here's What We're Talking About...Women in Business

Written by Campaign Creators | 3/8/17 6:05 PM

If you've checked your Twitter feed even once today, you know today is International Women's Day. As a female founded, owned and operated company, Campaign Creators wants to celebrate the contributions of women to the business world and support the fight for women's equal pay and rights in the workplace. 

Campaign Creators is proof that women have the drive, intelligence and savvy to be successful business leaders.

But the unfortunate truth is while women hold almost 52% of all professional-level jobs in America, they lag substantially behind men when it comes to their representation in leadership positions. They are only 14.6% of executive officers, 8.1% of top earners, and 4.6% of Fortune 500 CEOs (Center for American Progress).

So, when it comes to women in the workplace and how companies can help to promote more women into their leadership roles here's what we're talking about...

Articles

Women Are Less Likely to Apply for Executive Roles if They've Been Rejected Before - Harvard Business Review

“Of chief executive officers of S&P 500 firms, only about 5% are women”

This article discusses the large disproportion of women vs. men in leadership roles in S&P 500 companies and explains why more women aren't in executive roles. While women don't apply to executive roles as much as men, if they have been rejected from an executive role before, they are very unlikely to apply for a different executive role. Most women in executive roles have experienced frustration with the recruitment process due to negative feelings of stereotyping and unfairness.

6 Changes Your Company Must Make to Develop More Female Leaders - Entrepreneur

“Studies show that companies which are more gender diverse are 15 percent more likely to outperform and those which are more ethnically diverse are 35 percent more likely to outperform”

This article discusses some statistics about women in leadership positions. Some of the main ways women are discriminated against in the work place include: unconscious bias, similarity bias, in feedback and in performance reviews. The article then goes on to mention six different ways companies can change to raise the number of women, especially women of color, in leadership positions.

What's Holding Women Back in the Workplace? - the Wall Street Journal

“25% of women feel their gender has hindered their progress”

This article discusses how women and men have pretty much equal ambition for advancement in their careers, but women are 10% less likely to want to move into an executive role. Women don't have any role models in leadership who have come before them, to show them it is possible for women to be successful in executive roles and remain happy with their career. The biggest factor holding women back from applying for executive jobs is the work and family life balance.

NEW STATUE OF GIRL FACES DOWN WALL STREET'S ICONIC BULL - NBC SAN DIEGO

Wall Street's iconic charging bull just got a new neighbor. A bronze statue of a young girl showed up near the bull Tuesday, ahead of the International Women’s Day. The "Fearless Girl" statue is part of an effort to get companies to add more women to their boards. State Street Global Advisors, the world’s third-largest asset manager, placed the statue as part of their campaign.

Podcast

How Women Become Leaders - Harvard Business Review

This podcast talks about how women are discriminated against in the workplace, through the corporate culture and outdated stereotypes that women are responsible for raising a family. Most women aren't getting the experience they need to move into higher level positions, they feel as though they are only given easy tasks that aren't challenging enough to give them the confidence to apply for executive roles.

Infographic

Women Rising: Women, Work and What's Next via All Business Schools

This article highlights important statistics surrounding the inequality of women and men on a global level. Also included are some tips from women in power and 10 ways that women can lead.

Video

Why We Have Too Few Women Leaders via TED

Facebook COO Sheryl Sandberg looks at why a smaller percentage of women than men reach the top of their professions — and offers 3 powerful pieces of advice to women aiming for the C-suite.

Our Favorite

This week we picked a quote for all you strong, empowering women out there: “A woman is like a teabag - you never know how strong she is until she gets in hot water” - Eleanor Roosevelt. Stay strong, your turn to move into leadership will come!

How is your business working to promote and support women? Let us know by commenting below.