1 min read
Campaign Creators: 4/22/16 9:00 AM
With festival season just ramping up, marketers are excited to attract and delight the flurry of millennial hipsters who attend these marketing paradises, me being one of them. Coachella is only one of many of these idyllic advertising playgrounds....
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4 min read
Campaign Creators: 4/13/16 5:00 AM
“Content is king,” Bill Gates stated in his now-famous ’96 article. “But to be successful online,” he writes, “a magazine can't just take what it has...
2 min read
Campaign Creators: 3/18/16 9:00 AM
Marketers are often plagued with the question: How do I get people to buy my product or service? Market research is often a complicated and tedious...
3 min read
Campaign Creators: 3/9/16 9:00 AM
In marketing, we talk a lot about convincing the target audience to click or convert or follow, but we don’t like to discuss how. There are half a...
1 min read
Campaign Creators: 2/18/16 9:00 AM
For years, Instagram stood alone as a the anti-business social media. Don't get me wrong; it's necessary to have a company account. It is considered...
2 min read
Campaign Creators: 2/14/16 12:45 PM
We’ve all heard from the anti-romantic that greeting card and candy companies created Valentine’s Day in order to turn a profit. While Valentine’s...
2 min read
Campaign Creators: 2/9/16 9:00 AM
Whether it’s a star-studded red carpet or the biggest game of the year, February is filled to the brim with huge televised events. Millions will tune...
