11 min read
Campaign Creators: 06/08/18
Mobile devices have solidified their dominance, accounting for approximately 60% of all global web traffic. However, a persistent mobile gap remains: while desktop conversion rates average around 4.3%, mobile rates often lag significantly at just...
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9 min read
Campaign Creators: 01/19/18
A marketing lead list helps businesses identify and reach potential customers through targeted sales and marketing campaigns. In B2B marketing, these...
2 min read
Campaign Creators: 11/21/17
The ritualistic Black Friday shopping mayhem appeared a bit less apocalyptic last year. While initially this observation may suggest an economic...
4 min read
Campaign Creators: 11/09/17
Setting my own business aside for the moment, I’ll try to make this product (or service) as agnostic as possible. No matter what we’re selling, the...
3 min read
Campaign Creators: 10/25/17
We've all heard of keyword mapping and how important it is for SEO, but how do you know if you're doing it correctly, if at all? With so many...
2 min read
Campaign Creators: 10/19/17
A few years back, I listened in on a webinar recording about "Finding Profitable Keywords". This webinar was sponsored by InfusionSoft, an email...
3 min read
Campaign Creators: 10/18/17
Today, we rely on reviews for everything. I can't even remember the last time I got my oil changed or my falafel fix without first consulting my...
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