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2 min read

How Copa America is Marketing to the Casual Sports Fan

I am a casual sports fan. In fact, that's an overstatement. My obsession with soccer peaked in high school. After I got cut from the varsity team tryouts, my life was a blur of non-sports related activities. I recently got back into this glorious...

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2 min read

8 Tips to Improve Email Deliverability

When it comes to marketing your business, email is one of the most important tools to connecting with your leads and spreading awareness about your...

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2 min read

The Three Second Rule: Optimizing Facebook Videos for Mobile

Let me guess, you're probably reading this blog post on your smart phone. If you aren't, you're part of the minority. Mobile internet use has made it...

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2 min read

What You Need to Know About Fashion Marketing

It was Fashion Week in London last week and these luxurious and exclusive events are held in well-known cities around the world annually. Fashion...

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2 min read

Using Reddit as a Marketing Tool

If you're a marketer, you've probably heard about Reddit-- and if you haven’t don’t worry, you came to the right place to learn more about this...

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1 min read

Inbound Marketing Lessons From Coachella 2016

With festival season just ramping up, marketers are excited to attract and delight the flurry of millennial hipsters who attend these marketing...

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4 min read

GONE NATIVE: Getting to the Root of Sponsored Content

“Content is king,” Bill Gates stated in his now-famous ’96 article. “But to be successful online,” he writes, “a magazine can't just take what it has...

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